The Flash Tide Is Rising

If you haven’t noticed the shift yet, there is no doubt you’ll see it in 2011.  We are talking about the shift from disk drive storage to solid state storage.  Sure we’ve heard netbooks run off flash and some other high end laptops, but not until Steve Jobs announced their new MacBook will be all flash did we notice the tide beginning to change.

MacBook Air Flash Drive

I’m not glorify Steve Jobs as the man who saw this coming, no, but understanding that Apple is the largest consumer of flash memory in the world – puts a different perspective on things. Apple will single hand drive the consumer PC market away from disk drives to flash chips as their hard drives.  Apple will do this in two steps.  Step 1:  Pass along their great discounts they undoubtedly get as being the largest consumer and Step 2:  Decreasing boot time when the MacBooks are powered on. We all curse at our PC during boot up because it just doesn’t happen fast enough.  Folks who have iPads have already had the “crack” and are addicted.  This will spread with the advent of flash in the MacBooks.  This will undoubtedly challenge Windows competitors to equal the performance levels. The Wall Street Journal did a more pragmatic approach to the subject if you’re looking for numbers and details.  Check here. Continue Reading

What is CFast?

CFast is a variant of Compact Flash.  A traditional Compact Flash card is based off ATA or IDE bus for data transfer.  Since most CF cards are used for embedded applications, the forum was looking to increase speed.  They did this by creating CFast which is a technology based of Serial ATA bus.

What is CFast Card

This means the connector is completely different for Compact Flash cards and CFast cards.  So if you are thinking about increasing your performance of a CF card while using your traditional CF card Reader, you’ll be S.O.L.  The CFast uses a different connection type.  In addition, if you are using the CF cards for camera’s, you’ll have to get a new camera…one that supports CFast connection.  CFast cards use a 7-pin SATA data connector (identical to the standard SATA connector). The data transfer rate of CFast is about 3 times faster than Compact Flash.  So we’ve jumped from 100MB/s to about 300MB/s. Continue Reading

Flash Memory – Where Did It Start

So here is a bit of information one could use for a cocktail conversation starter at your next computer club meeting, the start of flash memory.

The first piece of flash memory was invented way back in 1984.   Flash was invented by Toshiba and by a guy named Dr. Fujio Masuoka.   According to Toshiba records, the term “flash” was suggested by Dr. Masuoka’s colleague, Mr. Shoji Ariizumi because the erase process of the memory contents reminded him of a flash like in a camera.

Toshiba presented the new invention at the IEEE 1984 Integrated Electronics Devices Meeting in San Jose California and Intel saw the immediate value and jumped on board.   By 1988 the first commercial NOR type flash chip was commercially available.

NAND flash Toshiba

NOR based flash has long erase and write times and has a full address/ data interface.   Meaning one can read or write data to any portion of the NOR chip.   The NOR technology is mostly used for low levels of read/write cycles.   So for example, NOR is great for BIOS and firmware of a device.   NOR was the first version of flash, but everyone quickly realized a cheaper, faster solution is also needed.

In 1989 the first NAND flash chip was introduced.   It had faster erase and write times, higher density, and lower cost than NOR flash – with ten times the endurance. The draw back with NAND [if you can call it that] is the I/O interface only allowing sequential access to data. Meaning you can only write to the device after the last bit of data has been written.   This makes it suitable for mass-storage devices such as PC cards and various memory cards like USB, SD and microSD, and somewhat less useful for computer memory.

As flash memory technology grew quickly in the earily 2000s, the growth enabled the development of USB flash drives to what we more commenly see today: compact, portable devices with unique body shapes, colors, styles and features. The USB flash drive, also known as a thumb drive or pendrive, was first brought to market in 2000 and has since grown into an inexpe nsive gadget nearly every computer owner has.

The invention is commonly attributed to an Israeli company, M-Systems, founded by Dov Moran. Along with engineers Amir Ban and Oron Ogdan, M-Systems filed the patent for the USB-based flash storage device in April 1999. Their product, known as the “DiskOnKey,” became the first commercially available USB flash drive.

At about the same time a Singapore-based Trek 2000 International launched its version of a USB flash drive, called the “ThumbDrive,” also in 2000. The company, led by Henn Tan, claimed independent invention and holds several patents related to its design.

One final player in the discussion about “where did flash memory start” is Pua Khein-Seng of Phison Electronics in Taiwan who is credited with creating the first single-chip USB flash controller, which dramatically reduced the cost and size of flash drives, helping pave the way for mass adoption.

Today, USB flash drives are ubiquitous and owe their success to the rapid advancement of NAND flash and the global contributions from innovators in Israel, Singapore, and Taiwan.

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3 Bit Per Cell NAND Flash

3 bit per cell3 bit-per-cell NAND is sampled out the manufacturers.  The 3 bit per cell is exactly that, 3 bits of information are stored in each NAND cell.  This increased the capacity while keeping the foot print the same size.  This ultimately leads to larger storage capacity at a cheaper price.  Traditionally, SLC [Single Layer Cell] and MLC [Multi Layer Cell] technology is used is USB and SD flash, but we will begin to see TLC [Triple Layer Cell or 3 bit per cell] technology have a full roll-out by the end of this year. Over the past 18 months the biggest problem with TLC is the stability of the memory and performance, but Intel and Micron feel they overcame those problems and ready for production.  More with their press release: Continue Reading

SanDisk Stock Possibly Under Valued

From a recent report published by Trefis, it appears that SanDisk stock price might be a good buy right now.  Now this article isn’t as much about buying the stock as it is about seeing the market share of SanDisk.

SanDisk market share

First, to be accurate for the article here is a quote from the full report:
“We currently have a Trefis price estimate of around $50 for SanDisk’s stock, about 11% above the current market price of around $45.”
Trefis goes on to report the market share SanDisk has for the flash memory market and in the retail space.  It seems clear with the ever growing popularity of the Smartphones, the number one category SanDisk owns, will continue to grow.  To me, it also indicates the relationship SanDisk has with retail segments is largely with the cell phone companies such as AT&T, Verizon, T-Mobile and others and this is a big driving force in that number one position. Source:  Trefis. Continue Reading

SD Generate about 50% Of NAND Consumption

NAND memory grew at a fast pace until 2006, then the core memory market got mature and slowed down.  The NAND segment makes up most the market with SD formats consuming about 50% of the market share, with MP3, USB and CF media making the balance.

SD memory, bulk, group, pile

In 2007, supply overtook demand and this trend continues in 2008 and in also 2009 this trend is expected to continue owing to high bit growth in supply. The impact of financial crises is still diffusing, and the consumer confidence is relatively low with the global recession. In United States NAND flash shipments have declined due to changing technologies and adverse market conditions. Flash memory prices are increasing which is affecting demand and supply. SSD is one of the applications of flash memory which is gaining market demand and is expected to perform as a key growth driver in near future. Portable applications such as UFD, MP3, DSC and DV Cam are major product categories leading to rise in demand of flash memory worldwide. To learn more about the NAND flash memory market please visit AARKStore for more details.  Cost is $850. Continue Reading

USB 3.0 Chipsets to boost Genesys and Alcor Revenues

AlcorIC design houses Genesys Logic and Alcor Micro are expected to see their revenues grow over 20% sequentially in the second quarter of 2010 buoyed by increasing shipments of USB 3.0 controller chips, according to industry sources. Genesys indicated that it has started shipping, in small volume, its second-generation USB 3.0-SATA bridge controllers, with the third-generation of its kind to be available in the third quarter of 2010. Overall, USB 3.0 chips will contribute over 3% to its total revenues in the second half. Meanwhile, industry sources indicated that Alcor Micro has landed orders for USB card reader controllers for LCD TV application from a major player in Korea, which will help drive up its USB controller shipments. Continue Reading

Nexcopy Announces New microSD Card Duplicator

Nexcopy Announces New microSD Card Duplicator

Today Nexcopy announced an all-new microSD card duplicator product line. Earlier SD duplicators required adapter cards for microSD media, which slowed down workflow. The new system eliminates adapters entirely, cutting unnecessary steps and boosting throughput. Nexcopy estimates production increases of up to 30% simply because users no longer have to seat microSD cards into adapters first.

microSD Card Duplicator

Every microSD Card Duplicator ships with Nexcopy’s Drive Manager software suite, known for its broad set of copy and management functions.

Copy Functions Built In

  • File Copy
  • Copy Add
  • IMG Copy
  • Unique Data Streaming
  • Device Copy (short)
  • Device Copy (full)

How They Work

File Copy mode points to a source directory on the host PC and mirrors its content to all connected cards. Copy Add can append new files to cards already carrying data. IMG Copy mode duplicates from a binary image file (.img) to create exact replicas, while the included imaging utility lets operators build masters from physical cards. Unique Data Streaming adds flexibility: push static plus dynamic content to each target, useful in publishing or serialization workflows. Device Copy modes (short or full) provide either cluster-only duplication for efficiency or full binary duplication including boot code for maximum fidelity—even with proprietary file systems.

The duplicator line is available in 20, 40, and 60 target systems, starting at $1,299. All models are in stock and ship immediately.

UPDATE

Nexcopy has also released a USB 3.0-based microSD duplicator, the microSD160PC, with significantly faster copy speeds and the same Drive Manager software functionality.

UPDATE II

Drive Manager can now write CID values (Card Identification Numbers) directly into ROM on supported media. For applications requiring CID-based authentication or licensing, this is currently the only commercially available system capable of performing such operations at scale.

Background on microSD

The microSD card, introduced in 2005 by the SD Association, is a shrunken version of the standard SD card (11 × 15 × 1 mm). Initially only a few MBs to a few GBs, modern cards now scale into terabyte capacities. Performance has also risen sharply thanks to UHS-I, UHS-II, and UHS-III bus interfaces, enabling speeds necessary for 4K/8K video, gaming, and industrial workloads.

Adoption began with mobile phones but spread quickly to cameras, automotive systems, IoT devices, and embedded industrial computers. Security features such as built-in encryption, password locks, and secure erase have been added as use cases shifted toward sensitive data handling. Ongoing innovation continues to push higher density, faster speeds, and greater durability.

With Nexcopy’s new microSD duplicators, businesses now have a scalable, professional solution for loading content, securing it, and managing unique data across hundreds of cards at a time—all without adapter bottlenecks.

Source: Nexcopy News Room

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Compact Flash 5.0 Specification Breaches 144PB Capacity

Compact Flash 5.0 Specification Raises Capacity to an Incredible 144 Petabytes

The Compact Flash Organization (site) released their new 5.0 specification earlier today, and it completely blew past previous storage limits. The prior specification for Compact Flash maxed out at 137GB. Now the new spec supports up to 144 petabytes (PB).

A petabyte is a huge number — most people haven’t encountered it before. To put it in perspective, a petabyte is roughly 150 million gigabytes. Imagine looking around your home at a Blu-ray collection: six million Blu-ray titles could fit on a single Compact Flash 5.0 card.

I guess that means no more RAID boxes, right? After all, what’s better than solid-state memory with storage capacity the size of Texas?

Compact Flash card with petabyte storage capacity

We started doing the math on how long it would take a CF Duplicator to copy a Compact Flash 5.0 card, laughed, and gave up. There simply isn’t technology available today for bulk data loading of that magnitude — let alone a legitimate use case for storing that much information on one card.

While there isn’t a practical use for the full 5.0 spec yet, there are other improvements to get excited about. According to the CFA, Revision 5.0 brings:

  • An optional quality-of-service framework to guarantee performance levels and prevent dropped frames.
  • More efficient cleanup of unused space.
  • A new electrical design that better complies with ATA standards.

There’s no mention yet of when Compact Flash 5.0 cards will ship, but if you’re interested you can read more about the new spec here [PDF], or purchase the full official specification.

Source: TechSpot

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SD Class Break Down

SD cards come in all sorts of GB sizes and speeds.  Today I thought it a good idea to take a look inside an SD card along with breaking out the speed differences.

sd class

To start, the SD media is broken down into “Classes”  The Class depicts the speeds at which a device reads and writes.
 
There are different speed grades available, measured the same as CD-ROMs, in multiples of 150 kB/s (1x = 150 kB/s). Basic cards transfer data up to six times (6x) the data rate of the standard CD-ROM speed (900 kB/s vs. 150 kB/s).
 
The maximum read speed and maximum write speed may be different. Maximum write speed typically is lower than maximum read speed. Some digital cameras require high-speed cards (write speed) to record video smoothly or capture multiple still photographs in rapid succession. This requires a certain sustained speed, or the video stops recording. For recording, a high maximum speed with a low sustained speed is no better than a low speed card. The 2.0 specification defines speeds up to 200x.
 
Some manufacturers use the read speed in their X-ratings, while others (Kingston, for example) use write speed.

sd class speed

SD Cards and SDHC Cards have Speed Class Ratings defined by the SD Association. The SD Speed Class Ratings specify the following minimum write speeds based on “the best fragmented state where no memory unit is occupied”:[9]
  • Class 2: 2 MByte/s – 13x
  • Class 4: 4 MByte/s – 26x
  • Class 6: 6 MByte/s – 40x
SD and SDHC cards will often also advertise a maximum speed (such as Continue Reading

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