Nexcopy Uses Movie Trailer Theme to Make Product Announcement

Mike McCrosky Flash Memory News

Nexcopy Uses Movie Trailer Theme to Make Product Announcement

Here is an interesting twist on how a company can introduce a product. Nexcopy leaned on the classic movie trailer theme to position its new 40-port and 60-port USB duplicators. The production quality of the video is excellent, and at just about a minute long, it gives you enough information to spark interest without dragging on.

The concept works because it mirrors what audiences already know: trailers tease, excite, and build anticipation. Nexcopy applies that same principle here to highlight a new line of high-capacity duplicators that aim to solve real workflow problems for IT managers, production houses, and service bureaus who need to move content quickly and reliably.

We’ve mentioned Nexcopy Inc. before for its flagship 20-port USB duplicator, as well as its SD duplicators and USB Copy Protection solutions. This latest marketing push shows the company isn’t just building new products but also rethinking how to reach customers in a more engaging way.

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Samsung Getting Into Retail Flash Memory Sales

Mike McCrosky Compact Flash, Flash Memory News, MicroSD, Secure Digital

For those who know, the Samsung branded NAND flash memory is considered the Tier 1 quality that everyone talks about.  It’s the best stuff out there…highest quality, best in performance, yet always a touch above others [Micron, Hynix, etc] in price.

Samsung flash

Well that might change because Samsung is entering the retail market with their solid state flash of Secure Digital, Compact Flash and microSD media. Samsung will release sizes from 4GB to 16GB capacity before the end of 2009.  These cards will be in the ‘Plus’ memory card class and compliant with the Secure Digital class 6 performance standards.  Cards boust a speed range of 17Mbps to 45Mbps. Continue Reading

Intel, Micron With 3-bit Cell Technology

Mike McCrosky Flash Memory News, Solid State Memory

Intel and Micron are two of the primary NAND flash memory makers and are partners in such manufacturing.  Earlier this month they announced new technology capable of 3-bit per cell storage which is based off 34-nanometer technology.

3-bit cell technology

The 3-bit per cell concept allows for more storage in the same realestat of flash memory.  This imporvement yields larger storage capacity of flash drives and SSD at a lower price. However, the new technology doesn’t come without some draw backs.  According to Kevin Kilbuck, Director of NAND marketing at Micron indicates the 3-bit per cell technology isn’t as stable as they’d like. For example, Kevin indicates the 3-bit per cell NAND technology will be found in less mission critical devices like USB flash drives, SD memory and CF memory.  The technology will not find it’s way into SolidState Disks until the manufacturing process is perfected.
“The companies explained that they need more experience in production volumes before they will be confident to position it as a chip suitable for the high-write environment of the SSD”
You can expect the 3-bit per cell to hit the streets sometime in Q1 of 2010. However, as with most technology, it’s on the way out before it’s ever even in; SanDisk and Toshiba disclosed in February that they had developed 4-bit-per-cell technology, which the two companies said was the highest-capacity flash memory technology in the industry. Continue Reading

2TB Sony Memory Stick Pro

Mike McCrosky Flash Memory News, Memory Stick

Wouldn’t it be nice…a 2 Terabyte Sony Memory Stick?  It just might replace my trusted 8GB flash drive I use obsessively.  Bummer it’s not a real product [yet].

2TB Memory Stick Pro

Sony put out a specification for this new Memory Stick Format Series for Extended High Capacity on the oss-formats.org website earlier today.  The new series uses the exFAT format to reach these higher capacities, but still offers up poor transfer speeds of 480Mbps [60MBs per second].  That translates into a data load of about 555,555 hours – WOW – is my math wrong? The Memory Stick XC format series should deliver a maximum capacity of 2TB, 60 times larger than the company’s Memory Stick Pro, currently at 32GB. What’s even more interesting is that, at least on paper, the XC series will have the same form factors as Sony’s current PRO series. Continue Reading

Samson Q3 Is Portable Video Recorder With 32Gigs

Mike McCrosky Flash Memory News, Mobile Audio, Secure Digital, Solid State Memory

Samson just released a great looking product, the Q3.  It’s a hand held video recorder and what is particularly nice about this unit, is the huge microphone perched at the top.  Now it’s easier than ever to capture that perfect moment – in both video and audio.

Samson Q3

In addition to the well positioned microphone, the Samson Q3 also has an expansion slot via SD card for additional memory capacity.  Up to 32GBs to be exact.  Thus the title of the article.

Samson Q3 SD slot

The Samson Q3 also has VGA output so you can easily connect the device to your TV for instant viewing. Use HandyShare to edit and share video on your favorite websites including YouTube, Facebook and MySpace. You can connect the video recorder to your computer via USB connection. Continue Reading

Remove USB Partition Is Possible With a’liddle Help

Mike McCrosky Flash Memory News

Yesterday GetUSB.info reported about a USB duplication service company that can remove partitions on a USB drive.  USBCopier can remove Read Only USB partition and remove CDROM USB partition through some sort of software they have.  They company can also remove those partitions for large numbers of drives.  I guess that makes sense if you are in the business of flash duplication.

remove USB CDROM partition

As GetUSB mentions, there is a utility out there to remove the partition of a U3 drive, but that only works for a specific model of flash drive.  We know many times, the promotional drives you get from trade shows have the partition with the companies information on there, and more often that not, it’s a CDROM partition with an autorun.  The autorun gets very annoying because continually launches upon connection.  It would be nice to remove the CDROM USB partition so you could use the full capacity of the drive without the autorun. Source: GetUSB.info. Continue Reading

Western Digital Buys Silicon Systems for $65Mil

Mike McCrosky Flash Memory News

silicon systems

Western Digital the leading on-line storage manufacturer based in sunny Southern California spent $65 million earlier this week to purchase Silicon Systems, a leading supplier of solid state memory drives.
The acquisition makes WD a player in the red-hot SSD industry, and helps fill a major void in WD’s portfolio. In a statement, WD president and CEO John Coyne said the acquisition will be “modestly accretive to revenue and margins” and will help the company address a $400 million SSD market, which encompasses consumer netbooks, clients and enterprises.
This rounds out Western Digitals portfolio to include solid state storage, WD branded products, client storage, consumer storage and enterprise storage units. Source: Ziff Davis. Continue Reading

Review: 16GB USB Flash Drives

Mike McCrosky Flash Memory News, USB flash

Review of 16GB Flash Drives

GetUSB.info posted a review article about 16GB USB flash drives.  The benchmarking and testing was done by Test Freaks.  Test Freaks is a website based specifically on review and testing of everyday technology so users can make an informed decision about their technology purchases.  The review of 16GB flash drives is very in-depth and detailed so depending on what you look for in a flash drive, this review will have it summed up nicely for you. The 16GB USB review includes the following drives:
  • Adata Sport Series RB19 16gb
  • Corsair Flash Voyager
  • HP USB Flash Drive v125W
  • Imation Swivel Flash Drive
  • Kingston Data Traveler100
  • Kingston DataTraveler HyperX
  • Memorex Traveldrive
  • OCZ Diesel
  • OCZ Throttle
  • Patriot Exporter XT
  • PNY Attache
  • PQI Traveling Disk 1221
  • Ridata EZdrive Lightning Series
  • Sandisk Cruzer Micro
  • Super Talent Pico-C
  • Transcend JetFlash Elite Enabled
  • Verbatim Store ‘n’ Go

review 16GB USB drives

I wont give away the full details on the 16GB USB review – please check with Test Freaks. However, it is painfully clear that Transcend Jetflash is a horrible drive. Which is funny as they spend a good amount of marketing time and money saying they are the best performing. Transcend must be taking Ford’s marketing philosophy and advertising their weakness. “Built Ford Tough” ha – those cars are anything but tough. To get a bit of their approach Test Freaks considers:
…diskbench is nice in that it tells us the actual times and transfer rates to complete the tasks of Copy To or Write To the USB drives, Read From and Copy From as well. I run these three tests on my USB drives because they are the most common things people are going to be doing with their USB drives.  First up is testing with the 350MB .AVI Video file, lower scores are better as they are shown in seconds. The first test is for Copy To or Write To the USB drives.
For the full 16GB USB Drive review please visit Test Freaks webpage. Thanks Anton. Continue Reading

FAT32 Gets Steroids Boost – No Limitations

Mike McCrosky Flash Memory News

Flash Memory manufacturers will rejoice with this news.  No longer will their flash memory be limited with the FAT32 file system, but rather an unlimited size of storage space. Up to this point FAT file systems had a limitation of 4GB for a single file size and up to 32GBs for an entire volume.  But no more.  Microsoft has released a new exFAT file system.  This means our SD, CF, USB will become supersized and no longer need to worry about dynamic file structures of NTFS.  With USB memory getting bigger each year, this is great news for mobile storage.

exfat

On January 27 2009, Microsoft released their new exFAT file system.  Or extended File Allocation Table [exFAT]. Here is some information off the Microsoft website: Continue Reading

Compact Flash at 300X Speed from RiDATA

Mike McCrosky Compact Flash, Flash Memory News

RiDATA introduces the ultra fast speed Compact Flash memory card at 300X normal data transfer speeds.  The Supreme Compact Flash card is a 16GB haven for data storage.  President Harvey Liu claims the CF card was designed for photographers needing high performance flash memory for those ultra large digital files the pros are taking, but he might be missing one critical target market – embedded designs.

ridata compact flash 300x

As solid state memory is becoming cheaper and performs better, many embedded products are going the route of Compact Flash.  These embedded designs and products need large capacity and high performance. For example, did you know that most slot machines use either CF or SD solid state media to run the graphics you see when sitting at the slots?  The display screen with graphics and information which come from your registration card are powered from a solid state drive.  This is just one example of how embedded products are going more towards Flash Memory for data storage and processing. RiDATA Supreme Compact Flash card is available through the retail channel with a 2 year warranty.  Pricing is “competitive” but no price point was given in the press release or the RiDATA website. Continue Reading

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